“The Google Analytics Individual Qualification (GAIQ) covers basic and advanced Google Analytics concepts. This includes: planning and principles; implementation and data collection; configuration and administration; conversion and attribution; and reports, metrics, and dimensions.”
– Google Analytics
To earn your GAIQ certification, you will need to complete two courses:
Google Analytics for Beginners (Units 1-4)
Students will complete Google Analytics for Beginners, Units 1-4, throughout the course of the semester. Due dates correspond to Lesson due dates as specified in the Course Schedule.
Advanced Google Analytics (Units 1-4)
Students will complete Advanced Google Analytics, Units 1-4, throughout the course of the semester. Due dates correspond to Lesson due dates as specified in the Course Schedule.
Sample GAIQ Advanced Certificate
Getting Certified
Completing the courses does not equate to certification.
In order to earn full GAIQ certification, you will need to take the Google Analytics Individual Qualification Exam on your own after completing both the Beginner and Advanced Google Analytics courses.
- Free
- 70 questions
- Time to take: 90 minutes
- You’ll need a score of 80% or higher to pass
- If you end the assessment early or the timer runs out before you’ve answered enough questions correctly, you won’t pass
- Once you are certified, please let your instructor know and share the good news on your LinkedIn profile
